We created five well – known brands: RESERVED, MOHITO, House, Cropp and SiNSAY. Each of them is addressed to a different group of customers who lead a different lifestyle and have different ways of expressing themselves and their needs.
Reserved is a fashion brand, pursuing in its collections with the latest fashion trends. We respond very quickly to the needs of our customers by offering new models in our stores every week. The world of fashion has no limits for us: we get our inspiration from both the great catwalk world as well as alternative and bold proposals of fashion influencers. That is why the Reserved collection combines the beauty of classic design with original, latest fashion proposals for a given season for women, men and children. The collections of Reserved are now available in 15 European countries and 5 counties in the Middle East. In total we have a network of more than 450 shops, with flagship shops in such fashion capitals as Berlin and Moscow.www.reserved.com
This is a brand that is part of the urban space and widely understood urban lifestyle. It is addressed to the young guys and girls submerged in the urban culture, who live in their own way, whose outfit emphasises their individual style. In the collections of the brand, the influences of pop and hip-hop culture, including the inspiration of graffiti, street art, urban sports and music, are clearly visible. When designing a collection, Cropp brand cooperates with illustrators and graffiti artists from all over the world. Cropp is also a partner of events aimed at artists and young people pursuing their passions. The brand assists in the organisation of the Baltic Games – one of the biggest events of extreme sports in Central and Eastern Europe, where skateboarding and BMX competitions are held.www.cropp.com
House is an optimistic and cheerful fashion brand addressed to women and men – students and young adults. In House salons there is something for everyone who follows the latest trends and wants to look good every day. House designers have extensive experience in the ability of adapting fashion trend to the customers’ expectations. In House collections you can find fashionable clothes at prices affordable for everyone. The brand belongs to LPP since 2009.www.housebrand.com
MOHITO, which joined LPP in 2009, is addressed to confident and independent women. The collections combine comfort and elegance. MOHITO collections follow the latest trends and will enable you to look great whether you are on a business meeting or an informal encounter. Each season MOHITO has a collection signed by a star. In the Autumn-Winter 2014 season the Exclusive Collection was designed by a supermodel Anja Rubik.www.mohito.com
SiNSAY is a brand for loud, characteristic and highly expressive girls, who boldly follow the latest trends. Thanks to our projects SiNSAY girls they can enjoy fashion, emphasizing their original personality. The undeniable advantage of the brand is the low prices, allowing teens to buy their dream T-shirts, jeans or fashion accessories. SiNSAY girls draw inspiration from the Internet; there – on social media channels – the brand focuses its marketing activity. SiNSAY cooperates with young influencers and models. Last year Karolina Pisarek and Aleksandra Kowalska were the brand’s faces. The salons have a fresh and monochrome appearance that is the ideal background for a colourful collection. The biggest SiNSAY shops have a lounge area with sofas or puffs.www.sin-say.com