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LPP S.A. Press room #CiaoKendall by Reserved as award-winning campaign in the KTR (Ad Creators’ Club) competition

#CiaoKendall by Reserved as award-winning campaign in the KTR (Ad Creators’ Club) competition

26.11.2020

During the online transmission from this year’s KTR gala, awards were given for the most creative and imaginative creative ideas in Poland. The Best of Jury 2020 awards were granted in 4 categories and #CiaoKendall Reserved was among the gold winners – it was distinguished in the Best of Craft category. The campaign received a gold award in the following subcategories: Production Excellence, Casting, Color Correction, and bronze in the Online Video category.

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In addition, Reserved was awarded in the Photography category: gold for Re.Design campaign photographed by Bartek Wieczorek, and silver for the project: Reserved feat. Hoffland, supporting the Hoffland exhibition at the Museum of the City of Gdynia and photographed by Zuza Krajewska, as well as bronze for the charming digital Twin Room session.

The KTR competition is an important event for the creative industry in Poland. This year, a record number of projects were submitted in four areas: Communication, Design, Craft and for the first time this year: Technology.

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LPP SA is a Polish family business and one of the fastest growing clothing companies in the region of Central and Eastern Europe. For over 25 years it has been successfully operating in Poland and abroad, offering its collection already on 25 markets, including in such prestigious capitals as London, Berlin, Tel Aviv or Moscow. LPP SA manages five fashion brands: Reserved, Cropp, House, Mohito, and Sinsay. The company has a chain of over 1700 stores with the total area of over 1 million sq.m. The online offer of the brands collections is available on 29 markets. On the basis of a global supply chain, the Polish clothing producer distributes over 265 million pieces of clothing to three continents. LPP plays another important role as it employs over 24 thousand people in its offices and sales structures in Poland, Europe, Asia, and Africa. The company is listed on the Warsaw Stock Exchange in the WIG20 index and belongs to the prestigious MSCI Poland index.